What is customizing by account?
Each social network has its own definition of what it sets as an acceptable standard for posts. These standards vary widely based on the network and it can be quite confusing to know each and every variation allowed. These standards include character length, image formats, and sizes, video formats and lengths, and much more.
Through Social Marketing, you are able to post in the correct format to all of the social networks you wish to by simply selecting the feature “customize by account”.
Why is customizing posts by account important?
By selecting this feature when composing posts, all content is laid out correctly for each of the social networks based on the network’s accepted formats. This helps you to successfully post on social media networks easily, and efficiently, and most importantly reduces formatting errors by meeting the differing requirements of each social network.
How do I customize posts by account?
When in the composer and adding content for posts, select “customized by accounts” so that the composer will customize this post to be presented on multiple social media networks. By selecting this option, post content will meet the differing requirements of each social network and post successfully without any content-related formatting errors.